AI Color Palette Generator

Generate beautiful 5-color palettes in one click — by mood or from your own brand color. Copy hex codes and preview them in a real design.

Made for the USA and Worldwide✓ 100% Free✓ No Sign-Up✓ Runs in Your Browser

AI Color Palette Generator

Pick a mood — or start from your own brand color — and get a ready-to-use 5-color palette with hex codes, plus a live preview of how the colors look together.

Tip: click any color swatch to copy its hex code, then paste it into your website, slides, or design tool.

How to generate a color palette

  1. Choose a mood that fits your project: Modern for business sites, Pastel for gentle designs, Bold for attention-grabbing graphics, Nature for outdoors and wellness, Luxury for premium brands.
  2. Optionally type your own base color (for example your brand color) and the generator will build harmonies around it.
  3. Click "Generate Palette" and review the five colors and the sample card preview.
  4. Click any swatch to copy its hex code and paste it into your design tool.

How it works

Each mood is a curated set of hue, saturation, and lightness values chosen to work together — for example, Modern leans on blues with one light neutral for backgrounds. When you enter a base color, the tool converts it to HSL (hue, saturation, lightness) and builds five harmonies: the base itself, two neighboring hues, and two distant hues with adjusted lightness, so the set stays related but still gives you contrast for headings, buttons, and backgrounds.

Worked example

Example: Base color #2f7bff (a bright blue) produces five colors: the blue itself, a lighter sky blue, a deeper navy, a teal-green accent, and a warm coral contrast. Used together: navy for headings, bright blue for buttons, sky blue for highlights, coral sparingly for alerts or prices, and the lightest tone for page backgrounds.

Tips for using a palette well

Use one color for about 60% of the design (usually the lightest, for backgrounds), a second for about 30% (sections and cards), and a strong accent for the remaining 10% (buttons and links). Check contrast: light text needs a dark background and dark text needs a light one — the preview card shows whether your combination reads clearly before you commit to it.

Frequently Asked Questions

What is a hex code?

A hex code like #2f7bff is a six-digit code that tells a browser or design tool exactly which color to show: the first two digits are red, the middle two are green, and the last two are blue.

Can I use these palettes in my own projects?

Yes. Every palette generated here is free to use in websites, presentations, social media graphics, and commercial work — no credit required.

What if I already have a brand color?

Type it into the base color box. The generator builds harmonies around your color instead of using a mood set, so the palette stays on-brand.

How many colors should a design use?

Five is a good maximum for most designs: one background, one or two supporting colors, one accent for buttons and links, and one for text. More than that usually looks messy.

Do the palettes work for color-blind visitors?

No palette alone guarantees that. As a rule, do not rely on color alone to convey meaning — pair colors with labels, icons, or text, and check contrast ratios for text readability.